Monday, January 03, 2011

Online travel firm Expedia drops American Airlines

Internet-based travel company Expedia told it has suspended the sale of American Airlines tickets from its site, calling American's new direct online marketing strategy "anti-consumer and anti-choice".

"As a result, the sale of American Airlines flights on our site has been suspended," Expedia said in a statement, adding however that it remained "open to doing business with American Airlines on terms that are satisfactory to Expedia".

"American Airlines is attempting to introduce a new straight connect model that will result in higher costs and reduced transparency for consumers, making it difficult to compare American Airlines ticket prices and options with offerings by other airlines," it added.

The airlines' AA Direct Connect model "would compromise travel agents? ability to give travelers with the best selection," said Expedia, adding the new commercial strategy "we trust is anti-consumer and anti-choice".



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