Friday, April 08, 2011

Facebook is driving online marketing, says internet specialist


Social media marketing in general and Facebook in particular are the most important drivers in online direct marketing, according to one UK-based internet specialist.
Ben Hatton, who runs a digital media agency in Liverpool, told the Liverpool Daily Post that businesses needed to embrace Facebook and social media marketing if they wanted to be successful online.

He dispensed his advice following the announcement by the Internet Advertising Bureau that internet marketing has now tipped the £4 billion mark - £500,000 above the spend for TV advertising last year.

Mr Hatton said: "The growth of the mobile and social media world is only going to continue, and advertisers will increasingly head online as technological advancements bring new ways to reach consumers."

Facebook's model for marketing has been considered to be so successful that other social networking sites are considering taking it on

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1 comment:

Samual said...

Really great Blog, thanks for sharing. Facebook is a great source of internet marketing. Its great features helps you to connect people all over the world.


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