Many small businesses are on the Web these days, which means, out of necessity, that online marketing must be part of the small business owner’s strategy. Though certainly no small business owners should be under the illusion that simply throwing up a Website is sufficient to launch their business on the Web, few may have fully considered what marketing online really entails. Do you have a blog, a social media presence on Facebook and Twitter, a YouTube or other video channel, etc.? You get the idea! Do you know what you’re up against? Here’s just a sample of the things you need to consider on your way to an online marketing mindset.
Commenting is great, but don’t overdo it. Paul Wolfe looks at the comment, the basic weapon in the social media arsenal of all online marketers and asks, have we gone too far? Commenting can be a great part of your marketing strategy, but what happens if it degenerates into a “comment love-in?” Want to know how to avoid this social media marketing trap? Read on. One Spoon at a Time
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Commenting is great, but don’t overdo it. Paul Wolfe looks at the comment, the basic weapon in the social media arsenal of all online marketers and asks, have we gone too far? Commenting can be a great part of your marketing strategy, but what happens if it degenerates into a “comment love-in?” Want to know how to avoid this social media marketing trap? Read on. One Spoon at a Time
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