Proven strategies and best practices for online marketing, multimedia, sales and e-commerce will make up the agenda at SEMA’s Technology Symposium July 27 in Long Beach, Calif.
The event, scheduled to take place from 10 a.m.-4 p.m. at the Renaissance Hotel, is meant to improve participants’ understanding of how to use technology to support different aspects of their business.
“Given today’s competitive marketplace, companies are relying more and more on emerging technologies for brand building, lead generation and in some cases, as a primary source of commerce,” said Tyler Tanaka, vice president of business development at Cie Digital Labs. “Technology is continuing to revolutionize the way business is conducted in the automotive aftermarket and our members’ businesses are ever changing as a result. We want to give them the necessary tools to be prepared, understand and take advantage of the potential opportunities that exist while doing business in today's digital world.”
The SEMA Street Performance Council (SPC) developed the symposium, which SEMA said has grown into a premier business development forum. In this year’s event, participants will be able to take part in five sessions covering the following topics:
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The event, scheduled to take place from 10 a.m.-4 p.m. at the Renaissance Hotel, is meant to improve participants’ understanding of how to use technology to support different aspects of their business.
“Given today’s competitive marketplace, companies are relying more and more on emerging technologies for brand building, lead generation and in some cases, as a primary source of commerce,” said Tyler Tanaka, vice president of business development at Cie Digital Labs. “Technology is continuing to revolutionize the way business is conducted in the automotive aftermarket and our members’ businesses are ever changing as a result. We want to give them the necessary tools to be prepared, understand and take advantage of the potential opportunities that exist while doing business in today's digital world.”
The SEMA Street Performance Council (SPC) developed the symposium, which SEMA said has grown into a premier business development forum. In this year’s event, participants will be able to take part in five sessions covering the following topics:
Read More
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