Thursday, July 28, 2011

Google Plus May Become An Online Marketer’s Heaven

Google Plus
Google Plus Growing Based On Real Identity

Google Plus recently required that user profiles be based on real names, which frustrated some online marketers. Though the new social media platform has only been open to field testing for a month, it has shown that it can generate healthy traffic to business websites. The new social media platform has over 20 million users, many of them entrepreneurs. Twitter and Facebook both took more than three years to hit the same number of users. Google Plus is starting to be a significant source of referral traffic to marketing user websites, and at the core of Google Plus’s mission is Google’s desire to connect real identity to real people – and their businesses, if they choose to bring them onboard to the new social media player.
All Google Plus Profiles Required To Be Public

In terms of using Google Plus as a marketer or business owner, there is new information that entrepreneurs should heed. According to Theregister.co.uk, Google Plus users who do not have public profiles by July 31st, 2011 will find their profiles deleted. They can choose to delete the profiles themselves. Additionally, all public profiles are required to be associated with a real name. For businesses, Google Plus is releasing its business offering before the end of 2011. A spokesperson who works for Google told Venturebeat.com that the business product is one in which, “…You can expect to see a level of analytics and measurement that you’d typically find in Google products as well as a nuanced approach to how things are shared.

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