Having grown up in Hollywood, I struggled with the pressures — such as weight, self-esteem, and identity — that many women are under to feel and look a certain way. This experience drives the philosophy behind my company, i am BEYOND, a clothing line that celebrates curves and all shapes and sizes. The line is as multipurpose as the lives of the modern woman it dresses: from her yoga mat to a business lunch, to the playground or an evening out.
When we started out in 2006, my partner Michelle and I worked out of my house. Today, we have 12 people at the office, plus a team of external consultants who cover everything from sales to warehousing. We’ve been growing since day one, but a few months ago, we decided to try online advertising to expand even further. And that’s where we found our unexpected partner.
We looked at our options and the resources available to us and decided to give Google AdWords a shot. Here are a few of my tips for partnering with your online marketing agency:
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When we started out in 2006, my partner Michelle and I worked out of my house. Today, we have 12 people at the office, plus a team of external consultants who cover everything from sales to warehousing. We’ve been growing since day one, but a few months ago, we decided to try online advertising to expand even further. And that’s where we found our unexpected partner.
We looked at our options and the resources available to us and decided to give Google AdWords a shot. Here are a few of my tips for partnering with your online marketing agency:
Read More
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